Our sexual market is such that men are expected to do most of the pursuing and women are supposed to be more reticient, and this can feel for men who find it frustrating to be rejected like women just want it [sex] less. But it’s actually just a result of the system. Men only hit on women they find attractive, so they get a skewed perception of how that works. Just because a man hits you up doesn’t make him hot, you know. If women hit on men more, maybe men would notice that they don’t actually want to fuck every woman they meet, because they mentally just exclude women they don’t find attractive from the category “women”.
Full article here, by Amanda Marcotte.